How music can significantly enhance brand identity
In 1999 Guinness released a commercial called, ‘Surfer’. Tick-follows-Tock-Follows-Tick.
Still to this day, it is hailed as probably the greatest commercial of all time and it defined everything we feel about Guinness.
The music, written for the advert by Leftfield, is a shining example of what can be achieved when you collaborate and take risks. Whether you're making a film, playing music on an aeroplane, in your business lobby or as hold music for customers, we are here to help guide you as you take yours.